Itel

itel has become one of Pakistan's most widely sold budget phone brands, offering smartphones from around Rs. 15,000 to Rs. 52,000. The brand is owned by Transsion Holdings — the same group behind Infinix and Tecno — which explains its strong distribution network and aggressive pricing across the country.

itel's appeal is straightforward: large batteries, generous RAM and storage, and current features at prices most competitors can't match.

itel's Main Smartphone Series

A-Series — Entry-level, typically Rs. 15,000–23,000. Models like the itel A50c (Rs. 16,999), A90 (Rs. 18,999), and A80 (Rs. 20,699) offer 6.6-inch HD+ displays, 5,000mAh batteries, and surprisingly high memory — some support up to 12GB RAM with 128GB storage.

P-Series — Battery-focused, around Rs. 24,000–33,000. The itel P70 (Rs. 24,999) brings a 6.67-inch 120Hz display and Helio G50 chipset, while the P55 Plus (Rs. 32,999) sits at the top of the range.

S-Series — itel's premium line, Rs. 33,000–45,000. The S25 (Rs. 33,499) and S25 Ultra (Rs. 44,999) offer better cameras, sharper displays, and more polished designs.

City & Power Series — Newer additions targeting design and battery life. The City 100 (around Rs. 26,499) packs a 5,200mAh battery, and the Power 80 (Rs. 39,999) focuses on endurance.

What itel Does Well

Memory for the money. itel routinely offers 8GB or more RAM (often including virtual RAM) and 128GB storage at prices where rivals give 4GB and 64GB.

Battery life. Nearly every model carries a 5,000mAh or larger battery, which comfortably lasts a full day for most users.

Availability and service. itel has strong distribution in local markets across Karachi, Lahore, Islamabad, and Faisalabad, with official warranty support — important at this price point.

Where itel Falls Short

Chipsets are entry-level. Unisoc and lower-tier MediaTek processors handle everyday apps, social media, and light gaming fine, but they aren't built for demanding games or heavy multitasking.

Software support is limited. Expect fewer OS updates than mainstream brands. If long-term software support matters, factor that in.

Cameras are basic. Most models use 13MP main sensors that perform acceptably in daylight but struggle in low light.

Who Should Buy an itel Smartphone

• First-time smartphone buyers wanting a low-risk, affordable entry

• Students who need a capable phone without overspending

• Anyone needing a reliable second phone with good battery life

• Buyers prioritising storage and battery over raw performance

Browse the full list of itel mobile prices in Pakistan below, updated regularly with current market rates.